Article Marketing & Free Publicity For Your Website

An increasing number of website and business owners are turning toward a new approach to advertising and, best of all, it’s free. Article marketing, as it is technically known among webmasters, is achieved by translating expertise into a written article and effectively promoting it across the web. This can be achieved by the use of blogs, content directories and direct agreements with webmasters to publish your article in exchange for a link back to your website.

Article m…

Article Marketing – Not Sexy, But Successful

Article marketing can seem a boring, tedious and underwhelming form of promotional marketing. But don’t be fooled. It packs a powerful punch in terms of its effectiveness and ROI (Return On Investment).

Keep Business Steady With Multiple Streams Of Income

If you were investing in the stock market, you would diversify your portfolio. It makes sense; that way, if a stock falls, you don’t lose everything. Well, the same logic applies to online businesses. You don’t want to keep all of your eggs in one basket. What happens if people stop visiting your blog for a week, which happens to be your only source of income? You don’t make any money that week. But if you had other business ventures in place, the money would keep rolling in….

Marketing By Presupposition – The Curious Case Of Shan Zin Wah

If you sell or do something weird, or something that entails an awful lot of “information training” for potential customers, something that is very “niche” and little known to the general public, or something simply new that hasn’t had time to penetrate to the major markets as yet, you can sometimes feel that marketing is a real uphill battle.

I’ve certainly felt that way for many years but I’ve just started on a new campaign which I call “presupposition marketing”.

In …

Press Releases: Mom-marketing Finesse

Press Releases need form and style to reach their targeted market. Provide information required to make an informed decision in the press release as well as significant motivational inspiration to get the readers attention. A lively press release with all pertinent information in the leading paragraphs will bring your market home.

Spiders, Foxes, and Articles

If yournot using a Complete Marketing Strategy on your Websites then you might aswell be a slug.
Let me tell you about my Genetically Modified Spider-Fox, and why your Article Marketing is the first step in your business mutation to success.

The Marketing Shack: Express Marketing Ideas

The Marketing Shack aims to provide, share and solicit various marketing views to set a medium of exchange between various parties regarding their marketing applications and efforts.

What Do You Mean You Don’t Have Anything To Write About?

One of the questions I’m repeatedly asked is how to use article marketing when you’re not a writer and don’t have anything to write about. If you say you have nothing to write about, I think you’re wrong. I’m willing to bet you have more topics to write about than you have time. But, here are a few suggestions to help you get over that writers block.

First, don’t stare at a blank computer screen waiting for an idea to come to you. You’re probably putting too much pressure …

What To Look For In A “Ghost-Writer” For Your Online Business

Finding a writer for your online business can be a daunting task. If you’ve done your search right, you’ve probably had more writers respond to you than people who try out for American Idol (OK, probably not, but you’ve probably got 5-10). Now, how do you cull through them and decide which ones will be appropriate for your online business?

If you have a website for your online business, you need to make sure that the writer has a good knowledge of search engine optimizatio…

Advertising and Promoting Using Articles

A very efficient method to advertise your professional services, the products you are selling or simply to show how educated you are in a particular niche is by using the highly beneficial method of article marketing.