Importance Of Setting Limits For Yourself
Every once in a while we find ourselves in a situation that goes beyond the limits we would like to set. It may be something as simple as not being able to say ‘no’ to a neighbor who wants to borrow your car, and maybe the car is returned late which in turn causes you to get delayed going to work. If you could have said, I will not let anyone borrow my car when I need it, it would have saved you a lot of trouble. A limit can then be defined as a situation where you have contr…
Improve Your Communication Skills, Become A Better Listener
Listening, often overlooked, is a vital aspect of the human communication process. While speaking is often practiced and emphasized by many, the art of listening isn’t one on which we find people spending much effort. In actuality, listening is easy and can be improved by following just a few simple steps.
Being a good listener means that everything you hear comes directly from the speaker and not from your interpretation of their words. This means that, as the speaker is …
Do I Have To Be A Good Writer to Market My Own Business?
Many of the most effective low-cost marketing strategies require writing. What can a small business owner do if they’re not much of a writer? Can they still market their business themselves on a shoestring budget?
How To Market Effectively Even If No One Understands What You Do
So how do you effectively market your product or service when one knows anything about them because you’re in a new and emerging industry? How can you expect to get customers if no one understands what it is that you do? Here’s a few tips.
Personalize Your Success
Just last week, I used the last receipt form on my counter, and went in search of a new receipt book.
The 7 Rules of Upward Communication
As more and more organizations rely on their teams to manage themselves, so the need for upward communications becomes ever more crucial. This article gives you 7 rules to follow when reporting upwards.
Managers: Let’s Call a Spade a Spade!
Calling tactical devices like brochures, broadcast plugs and press releases just that, avoids confusing them with the broader, more comprehensive mission known as public relations.
Managers: Should Your PR Budget Stress Tactics or Strategy?
If tactics are the name of the game for you, it really means you are not planning to effectively alter individual perception among your key outside audiences which then would help you achieve your managerial objectives.
PR’s Only True Measure
Can we agree that managers MUST plan to do something positive about the behaviors of those important external audiences of theirs that MOST affect their operation?
Why Corporate Identity is a Very Powerful Communication Branding Tools
The world of business is a very competitive one with each executive competing with the other to get the best of sales, profits and customers for their business. This means that all businesses interested in becoming successful have to concentrate in developing their corporate image and identity to improve in their business. Corporate identity is actually the image or identity by which the business wants to be perceived by their customers or the physical manifestation of the brand.