The secret marketing weapon : articles

To all writers and non-writers out there, now is the time to start digging up those creative writing skills back. With modern communication technology
comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites
and converting them into buyers.

Exactly What to Say When Asked, “How Much Do You Charge?”

What do you say when a potential clients asks, “How much do you charge?” Most mess up at this crucial point and lose the client before the relationship even starts. Find out how to handle this common question that is so commonly answered badly.

Stop Charging by the Hour and Make More Money as a Creative Professional

One of the biggest challenges with a creative business is getting paid what you are worth. The root of the problem isn’t that the client doesn’t have the money and it isn’t that the client isn’t willing to pay you what you are worth. Find out how to set fees and charge accordingly.