12 Ways To Use E-learning For Customer Acquisition And Retention, Part 1
Customer acquisition and customer retention are important issues for any company today. A simple definition of “customer acquisition” is the process of acquiring or obtaining new customers, and/or converting prospects to customers. “Customer retention” is the process of keeping, sustaining, and/or growing the relationship your customers have with your company and its products and services.
These activities become more involved for business-to-business, value-added, manufac…
12 Ways To Use E-learning For Customer Acquisition And Retention, Part 2
Customer Retention Uses of Web-based Learning Management Systems (LMSs)
8) Around-the-clock, 24-7 tech support. A web-based LMS used to deliver training and product support is able to provide 24-7 customer support, with courses on installation procedures and other types of important information. Top-notch customer support will therefore improve customer loyalty.
9) Map the perception of your company’s product and services on your customer’s mind. A web-based learning ma…
Best practices for eMeeting
The technology analysts agree that the eMeeting is the WEBconference application that must experience the strongest growth in the following years. The challenge is clear: hold long distance meetings wherever you are anytime, with colleagues, employees, partners and even with clients and prospects. Use to accelerate the decision making process, improve collaboration or simply to inform and consult, the advantages are there. In fact, it is to obtain a better synergy.