A Great Logo Is A Marketing Must-Have. But Is It Affordable For Small Business?
A logo mark is a marketing must-have. Yet many small business owners feel they can’t afford one. Well, guess what? They can!
Can Small Business Owners Really Afford A Great Logo?
And is having a logo really that important? My answer to both of these questions is an emphatic YES!
Logo Design
Logos are not only good stimulants but they also help create name recognition and differentiating characteristic that could help attract customers.
The Benefits Of Branding
Branding is the process of creating distinctive and durable perceptions in the minds of consumers. A brand is a persistent, unique business identity intertwined with associations of personality, quality, origin, liking and more. Here’s why the effort to brand your company or yourself pays off.
1. Memorability. A brand serves as a convenient container for a reputation and good will. It’s hard for customers to go back to “that whatsitsname store” or to refer business to “th…
Your Image is Important
A good logo must represent the business image appealingly and effectively. It must likewise be practical and functional as complicated logos often leave customers confused and wondering what is actually being sold or presented.
Business Uniforms: Success Is In The Look
As they say, you never get a second chance to make a first impression. This definitely applies to the required business uniforms of a company or money-making establishment. What the customer witnesses when they first walk through the doors of a retail store, bank, Real Estate office or print shop instantly instills an impression in their minds as to whether they want to patronize the business and/or become a regular customer.