To Pitch Or Release
The Internet has, without question, provided more opportunities and better communication between the media and business owners. However, it has also encouraged an onslaught of press releases for which the media simply can not keep up. This means, that you, the business person must either deliver press releases so compelling that they will shine through the proverbial slush pile, or find a better approach for reaching your target editors or producers.
For the very same reas…
How to Write a Great Press Release and Increase Press Release Distribution
While paid advertising – especially Internet advertising – can drive highly targeted traffic to your site, many online businesses overlook a key component of any marketing and advertising plan: press releases and press release distribution.
Get the Word Out with Press Release Distribution
The best advertising – and the most effective advertising – is free advertising, in the form of media interest generated from a press release.