Add Internet Marketing To Your Marketing Mix

Having a strong understanding of internet marketing and how to make the most of it will help you excel in today’s competitive environment. Learn about the power of internet marketing and how it can work for you.

Bridging The Gap Between Off-Line And On-Line Advertising :: A Superbowl Case Study

I just don’t get it. Advertisers spend millions of dollars for a 30 second or 1 minute spot in a football game yet in many cases they fail to follow through online.

I mean, if you are going to spend that much money to get your product visible wouldn’t you want to back that up somehow?

In this article I look at some of the shortcomings of a Super Bowl campaign and what I think advertisers should be doing about it.

So, Super Bowl 40 (sorry XL) has come and gone. Lik…

Get A Grip On Your Internet Goals To Bring In Sales, Not Woes.

As far as search engine marketing tactics go, your goals must be defined and long term oriented to attract targeted, high-lead-yielding web users with the greatest potential of conversion to customers. SEO, or search engine optimization is NOT a one-time shot. Winning the lottery or discovering oil will get your rich quick. Hiring an Internet marketing company to do a job and leave will not get your rich, ever.

We will examine the importance of long term goals as they appl…

How Can Press Release Increase Web Traffic?

Publicity is indispensable to run a business, whether your business is located at the market center or on Internet. When a business has little or even no budget to promote, “Press Release” is the most advantageous method to promote business.

How to Improve an Existing Product

You may have a niche marketing website that just isn’t producing sales for you at the rate at which you had hoped it would…..or maybe it isn’t producing any income for you at all or it could be that you haven’t actually figured out that what you are selling is, in fact, a niche market product. You might need to do a little ‘tweaking’ and modify your strategies somewhat to get the site performing better.

Search Engine Placement

You have probably heard a lot about Search Engine Optimization or the phrase like “make your site search engine friendly”. But how exactly can you go about doing that?!

Here you’ll discover this search engine optimisation information to be much unlike than what is presently provided on the web. I have been in your position and given by my experiences I’ll tell you like it is, no ugly tactics, no hype, just direct facts so you could have your own determination about what is…

SEO Article Submission

This article talks about how to use Article Submission to get traffic to your website. A huge list of SEO Article submission websites follows.