Creating Customer Loyalty For Your Business

Creating Customer Loyalty for Your Business

Strategize and Plan For Loyalty!

These four factors will greatly affect your ability to build a loyal customer base:

1. Products that are highly differentiated from those of the competition.

2. Higher-end products where price is not the primary buying factor.

3. Products with a high service component.

4. Multiple products for the same customer.

1. Market To Your Own Customers

Giving a lot of thought to your m…

New Website Marketing Made Easy

Often new website owners ask me how to get traffic to their new creation. Some have been known to stare at their computer in an attempt to will visitors to the site. The truth is, the Internet is evolving every second of every day. And with that, it becomes more difficult to establish a viable presence—or does it? Follow these easy steps and carve your slice of the cyber pie.

Web site marketing and effective search engine optimization

Building and hosting your website is not enough. To get business from your web site potential customers must find the site easily in the major search engines.
At least 1/2 of your initial budget should be dedicated to marketing the site and otpimizing for the search engines.